Michael Bastos

startups

8
Articles

Speed Is the Only Competitive Advantage

In the high-stakes realm of software development, speed reigns supreme. ...

What if you can't measure what matters most?

In the world of Business to Business (B2B) sales, peer recommendations a...

Better Way to Understand Employee Dynamics

In the world of business, it’s not uncommon to hear managers and CEOs re...

The Machine Learning SaaS Multiplier

In today’s rapidly evolving tech landscape, startups must continually se...

Avoid trying to reach escape velocity at any cost

In the tech industry, revenue is a bright and shiny star that outshines ...

Blaming the Sales & Marketing Team Already?

As a software developer and startup founder, it’s easy to fall into the ...

The Real Estate Market: A Look at the Best Customers to Target for SaaS

Selling in the real estate space is not an easy feat, especially when yo...

Understanding the Three Types of SaaS Customers: Minnows, Dolphins, and Whales

Selling software as a service (SaaS) is not just about targeting any cus...

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