Michael Bastos

marketing

4
Articles

Perilous Pitfalls of a B2B Marketing Budgets

Ah, the treacherous terrain of business to business (B2B) marketing budg...

Blaming the Sales & Marketing Team Already?

As a software developer and startup founder, it’s easy to fall into the ...

The Real Estate Market: A Look at the Best Customers to Target for SaaS

Selling in the real estate space is not an easy feat, especially when yo...

Understanding the Three Types of SaaS Customers: Minnows, Dolphins, and Whales

Selling software as a service (SaaS) is not just about targeting any cus...

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