Michael Bastos Online Writings and Resume


Great Father or Entrepreneur?

When I was younger my father always had a saying, “You can either choose to be a good father or you can be a good business man, but you cannot do both to your full potential.” What he meant was that in the course of his life he had seen great men who where successful fathers at home with kids that absolutely loved them while remaining only mediocre in the business world, and in the reverse he had seen great men of industry who where indispensable in the board room and in starting companies bu...

Book Overview - Delivering Happiness

This book is great for those who are in the customer service business and would like to see an example of a company truly committed to the concept of customer first for everything. Tony Hseish tries to ignore elegance and the importance of speaking well and writes the book in the same format that he talks and though there are many grammatical errors which he chooses to keep in the book, the founder of a billion dollar company does a great job at explaining his feelings not just about how he s...

Book Overview - WWGD?

In WWGD? Jeff Jarvis tries to reverse-engineer the success of the fastest growing company in the history of the world, the one company that truly understands how to succeed in the internet age, and then takes those lessons and applies them to a number of industries, companies, and institutions, from carmakers to restaurants to universities to governments. Below is a breakdown of some of the most important points in the book, it will help give you an idea of the important of openness. 1 ) Re...

The Open Realestate Firm

Using the book by Jeff Jarvis called “What Would Google Do?” as our standard, we will look at different companies currently existing and go over what you could do if you are trying to compete with the big guys. This week we take apart the Real Estate business to learn how to make it better in a new more open format. What is the Current Market Analysis? The real-estate business survived for a very long time on both lack of knowledge and or access to the MLS listings. If you wanted to buy a ho...

Chaos Monkey saves Netflix

There has been a lot of Dedicated Server people jumping on the anti cloud bandwagon lately after Amazon’s cloud based AWS went down for a few days. Many big named sites like Foursquare and others were offline for quite some time but amazingly one company whom uses Amazon almost exclusively seemed to stand on it’s own without any issues, Netflix stayed online. How did they do it? The secret lies in the way they structured their networks, great programmers solve problems, superb developers avoi...